Where I have worked and What I have done.
Jack Morton Worldwide
Strategy Intern, New York, NY
June 2022-September 2022
Combined strengths in storytelling, research, and writing to build insights-driven brand experiences for FAANG and other leading tech clients. Created and pitched narrative bending decks. Assessed market opportunity, client demand, and experiential marketing potential for two emerging industries.
CR Fashion Book
Editorial Intern, New York, NY
June 2021-August 2021
Leveraged knowledge of fashion industry, pitched, wrote, and designed over thirty relevant articles for high-impact, effortless navigation.
Window
Social Strategy Intern, New York, NY
June 2021-August 2021
Audited e-commerce landscape through interviews, research, and translated findings into relevant customer personas, social campaigns, and partnerships. Built market trends, drivers deck to inform a relevant and effortless site experience.
Fray Magazine
Founder, Creative Director, and Social Media Coordinator, Middletown CT (Wesleyan University)
March 2021-June 2022
Insights built from university-led fashion magazines and lack of an on-campus fashion community informed the idea for Wesleyan’s first-ever fashion publication. Led weekly meetings, managed concurrent projects, ran all social media campaigns, and published a themed bi-annual digital magazine. Searched and secured change-making guest speakers to help spur relevant dialogue among the student body. Devised Fashion’s Future, an inclusive pop-up shopping experience showcasing students' work to coincide with and build excitement for each publication’s launch. Burgeoning project is now a mainstay on and lives on as a fixture at Wesleyan University.
Narativ Inc.
Strategy Intern, New York, NY
December 2020-February 2021
Researched, presented new insights and mood boards for leadership team. Guided social, PR, and brand narrative in new bottom-up strategy. Imagined and secured new creative partnerships to reach a more diverse clientele.
The Class By Taryn Toomey
Social Strategy Intern, New York, NY
November 2020-February 2021
Applied social listening techniques and conducted interviews in order to create first-ever college ambassadorship program. Strategized new creative partnerships to reach a more diverse and younger clientele
ChaiFlicks
Social Media Marketing Intern, Los Angeles, CA
August 2020-January 2021
Researched Chaiflick’s audience desires and demographics to inform strategic social campaigns. Recognized that Chaiflick's subscribers desired more structured programming during stay-at-home orders and created #WeekendPicks marketing experience to better interact with audience via social channels. Scouted strategic partnerships with female comedian spokespeople informed by audience research.
Additional experience and Passions
Wesleyan Patricelli Center for Entrepreneurship
Start-up Incubator Fellow, Middletown CT (Wesleyan University)
September 2021-June 2022
Participated in the highly-competitive start-up incubator course. Launched an on-campus immersive shopping experience campaign to generate excitement for Fray Magazine. Insights around campaign were built from dozens of interviews, consumer trend reports, and social listening. Worked closely on overall strategy with Wesleyan alumni entrepreneurs .
Adolescent Sexual Health Association
Executive Board, Middletown CT (Wesleyan University)
Sep 2019- June 2022
Research revealed that high-schoolers sexual education is not substantive. Built an inclusive, anti-racist, and emotionally intelligent sex-ed curriculum for high school students across Connecticut. Created The Sexy Times in Fall 2020 when—in the midst of the pandemic—students were feeling more alone than ever. The publication celebrated the beauty of being alone through interactive articles.
Sociological Analysis
Teaching Assistant, Middletown CT (Wesleyan University)
Jan 2022- May 2022
Teaching assistant for the mandatory research methods course. Planned and developed class lessons, helped students understand how to conduct an equitable and informative ethnographies, and created unique essay questions that fostered unique sociological inquiries.
Worthy of Love: Union Rescue Mission
Volunteer Staff, Los Angeles CA
May 2019- Present
At the last Thursday of every month help plan and organize birthday parties for children experiencing homelessness at the Union Rescue Mission in Downtown Los Angeles.
A selection of classes I took at Wesleyan University that make me nerd out:
-5 Rachels: How Jewish Women Are Represented in Contemporary American Culture
-About Clothes: Styles, Histories, Activisms, Poetics
-Death and Dying at The End of The World